SEEING ENTREPRENEURIALLY

CONTENTS

Successful entrepreneurs introduce a product or service that satisfies customer needs in a better way than competitors at a price that is greater than the cost of creating and delivering that product or service. To understand how to fulfill customer needs at an attractive price, four areas are critical to assess: industry condition, industry status, macroeconomic change, and competition.

Retrieved from: The Opportunity Analysis Canvas - Edition 2.0

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CAIG Center For Entrepreneurship

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